The quiz branches based on product focus—supplements or skin care—then adapts to specific goals like energy, sleep, or skin barrier support. Each flow leads to a curated, personalized product plan with options to "subscribe and save" or "stack and save" by purchasing all recommendations.
The quiz begins by capturing name and email, allowing Moon Juice to remarket to every quiz taker, even if they drop off mid-journey. Data syncs instantly to Klaviyo, enabling fast, personalized follow-up.
The results page shows primary picks and optional add-ons, all tied back to quiz answers. Shoppers can choose one-time purchases or opt into Subscribe & Save, all from one screen. They’ll also receive their plan via email in a prescription-style format, complete with a CTA to “Shop My Rx.”
The quiz is promoted via top nav, homepage, email, and a teaser pop-up that slides in with messaging like “Not sure where to start?” Combined with a 20% offer, this strategy pulls in both new and returning visitors to explore their personalized Rx.
From first click to post-purchase, Digioh helps brands optimize every moment of the customer journey. Here’s how this brand is building smarter, higher-converting experiences.
Don’t settle for siloed tools. With Digioh, you get one powerful platform for pop-ups, product quizzes, onsite identification, and more—everything you need to personalize every step of the customer journey. Identify more traffic. Collect more zero-party data. Turn insights into revenue.
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Bonafide has improved conversion rates by 469% with a guided selling funnel that pairs their shoppers to the right products for their needs. This is guided selling goals.
