Their quiz asks targeted questions about activity type, training goals, and even includes exercises like walking barefoot or balancing on one leg to determine support level. It’s as close as it gets to a fitting bench without leaving your house.
The Athlete’s Foot quiz includes embedded tips that explain how each question connects to foot health and shoe performance. These help shoppers feel confident in both the process and the outcome.
The results page recalls key answers—like cushioning preference, stability needs, and shoe size—to provide a personalized summary and product picks. It also includes a smart upsell module linking to socks and innersoles that match their fit profile.
The quiz is promoted via homepage blocks, nav dropdowns, footer links, and dynamic pop-ups. From an exit-intent prompt to a slider with animated shoes (both powered by Digioh), the brand ensures shoppers discover the quiz exactly when they need it.
Don’t settle for siloed tools. With Digioh, you get one powerful platform for pop-ups, product quizzes, onsite identification, and more—everything you need to personalize every step of the customer journey. Identify more traffic. Collect more zero-party data. Turn insights into revenue.
6AM Run’s quiz helps runners discover the ideal fuel for their goals. With a few quick questions, it personalizes recommendations to keep athletes energized, hydrated, and performing at their peak.