Bask and Lather’s quiz branches based on gender, then adapts questions and visuals to match each shopper’s experience—whether it’s patchy beards or bald spots, damaged curls or thinning edges—making results more specific and more useful.
Each quiz ends with a personalized regimen plus add-on recommendations. Shoppers can one-click add items to cart, making it easy to go from diagnosis to solution without navigating away.
With Tapcart, Bask and Lather runs the quiz natively in their mobile app, expanding reach, increasing data capture, and offering a consistent experience across channels.
The brand runs condition-based pop-ups—like a teaser for quiz + 15% off triggered by scroll depth and time on product pages, and a high-intent free shipping offer that only shows for known cart values over $49.
From first click to post-purchase, Digioh helps brands optimize every moment of the customer journey. Here’s how this brand is building smarter, higher-converting experiences.
Capture more leads, boost conversions, and personalize the customer journey with a custom-built quiz powered by Digioh. Whether you need product recommendations, lead segmentation, or guided selling, we’ll help you create a high-performing quiz that fits your goals and brand.
IGK Hair makes finding the right shampoo and conditioner seamless with this two question quiz. Leveraging Digioh's outcomes feature, this makes for the right recommendation for every shopper.