December 9, 2025
Turner Nelson joins Digioh to enhance the platform and support identity-driven personalization for ecommerce brands.

We’re excited to share a big update: Turner Nelson has joined Digioh as our first Head of Product. Turner comes to us from Attentive, where he’s spent the last several years building and leading the integrations ecosystem.
His role at Digioh is all about strengthening what you already love about our platform and clearing the path for what comes next.
“I’m extremely excited to be joining Digioh at a time when the product is rapidly evolving and the impact we’re having on customers' marketing programs is becoming larger by the day. Looking forward to collaborating with each of you as we continue to grow!”
- Turner Nelson, Head of Product at Digioh
If you’re using Digioh, you’re probably trying to do things like:
These jobs are becoming more and more important, and the smoother Digioh feels across these moments, the easier it is for your team to execute personalization that really performs.
That’s where Turner comes in: making Digioh easier to build with, clearer to navigate, and more connected across every part of your stack. His work will help ensure the experiences you build feel cohesive and the platform keeps unlocking new ways to turn shopper signals into meaningful moments.
"I'm excited to work with Turner—he really understands the ecommerce game and identification. Ecommerce isn’t easy; cost of acquisition has gone up, shipping and tariffs have gone up, and consumers expect more. Our goal stays the same: to help ecommerce brands thrive. Digioh has more engineers than ever and our execution power is fast. Turner is helping us focus on the things that matter most to ecommerce brands and help them succeed."
- Rishi Shah, CEO & Co-Founder of Digioh
All of this ladders up to where Digioh is going next. Ecommerce teams are moving toward experiences that feel connected end-to-end, and identity is becoming the starting point for that.
Think: Your quiz or zero-party data pop-up learns something about a shopper → your onsite experience adapts to them in real time → your ESP gets cleaner signals → your email and SMS flows stay relevant → your customer sees consistency everywhere.
That’s identity-first personalization in practice. It’s the foundation Digioh is built on, and the direction we’re continuing to invest in.
Turner joins at the perfect moment to help us accelerate that future. We’re glad he’s here, and we can’t wait for you to see what’s coming next.
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