Quiz Funnel Software

Grow your business with quiz funnel marketing.

Capture leads, collect zero-party data, and drive sales with an interactive quiz funnel customized to your needs.

With Digioh, you don't just get another piece of tech; you get our team of full-service experts. We'll design, build, and integrate your quiz to ensure a successful launch.
product recommendation quiz builder header
Quiz Builder Features

Launch any lead gen quiz with flexible quiz funnel software.

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High-Converting Templates
Launch quickly with a prebuilt template, or let us build you a custom template.
Container Types
Show your quiz in a pop-up modal, or embed it anywhere on your site.
Total Customization
Keep quizzes on-brand with unlimited custom fonts, colors, images, CSS, and JavaScript.
Mobile-Friendly Design
Convert visitors on the go with quizzes that look great on any device.
Provide additional context without cluttering the user experience.
Progress Bars
Nudge users towards completion by showing them their place in the quiz.
Flexible Result Types
Need to recommend products? Score visitors? Your quiz can do both.
Branching Logic
Display different questions based on a visitor's answers to previous questions.
Weighted Questions
Add weighting to your most important questions, such as price.
Recall for Personalization
Personalize quizzes with data captured from previous questions, such as first name.
Input Types
Image buttons, text fields, drop-down menus, multi-select buttons, and more.
Display Conditions
Set quizzes to trigger on button click, on a time delay, or however you want.
Pass responses to ad platforms for retargeting, even if users abandon the quiz.
Promote your quiz with pop-ups, teasers, banners, or inline CTAs.
One-Click Add to Cart
Let shoppers add recommended items to their cart with ease.
Share to Social Media
Expand the reach of your quiz by creating shareable social content.
Coupon Codes
Increase conversions by adding a unique coupon code to your quiz results page.
A/B Testing
Experiment with copy, creative, CTAs, and coupon codes.
Email Integrations
Capture emails and pass quiz responses to Klaviyo, Braze, Iterable, or any other ESP.
SMS Marketing Integrations
Collect mobile numbers by adding compliant opt-in fields to your quizzes.
CDP Integrations
Power personalized marketing by sending all quiz data to Segment or other CDPs.
Analytics Integrations
Pass every click action to Google Analytics or your business intelligence solution.
Works with Any Site
Add quiz funnels to sites on any website builder or eCommerce platform.
Calendar Integrations
Book meetings from funnels with embedded Calendly, Chili Piper, or Hubspot schedulers.

Add interactive experiences to your site, no experience needed.

Not sure where to start with quiz funnel marketing? Not a problem!
Our team will design, build, and launch your custom quiz funnel tailored to your needs.
product recommendation quiz example
Get an on-brand, mobile-friendly quiz in a pop-up or embedded on your site.
product quiz example with calculated score result
Score visitors based on their responses with calculator quizzes.
ecommerce quiz example with progress bar and image buttons
Add progress bars, one-click image inputs, text fields, and more.
ecommerce quiz example with one-click add to cart button
Personalize your quizzes with data captured from previous questions.

See custom Digioh quiz funnels in action.

"We have been very pleased with the performance of our quiz so far; around 50% higher conversion rate and 60% higher AOV compared to our overall site averages. Excited to refine our strategy and build some more campaigns around it!"
Erin S.
Haute Hijab

Convert more customers with a fully-custom quiz.

  • Choose Your Container
    Create a pop-up quiz, or embed it on a landing page.
  • On-Brand Design
    Add custom fonts, colors, images, and CSS.
  • Flexible Question Types
    Image buttons, text fields, multi-select, and more.
  • Powerful Logic
    Branching questions, weighted questions, and calculated scores.
mockups of full screen product recommendation quiz and pop-up quiz
custom product quiz example on desktop and mobile
product recommendation quizzes with example question pages

Create calculator quizzes, personality quizzes, and more.

Digioh offers several types of quiz results pages, allowing you to build the lead quiz that best matches your customers with the information they need.
Onsite and Offsite Retargeting

Put your zero-party data to use with retargeting.

Pass all quiz clicks to Google Ads or other ad platforms to target users based on their answers.

Then, show returning visitors personalized promotions based on their quiz responses and results.
google ads retargeting on Youtube
screenshot of Digioh editor with responsive design controls
Conversion Rate Optimization

Increase completion rates with pop-up quiz teasers.

Promote your quiz with eye-catching teasers. Target visitors by referral source, URL, onsite behavior, and more.

Learn more about your customers with detailed quiz funnel reporting.

  • Understand quiz drop-off.
    See where users abandon your quiz and A/B test accordingly.
  • Discover trends in customer preferences.
    Get a breakdown of user responses to every question.
  • Make data-informed decisions.
    Adapt your marketing strategy based on insights.
screenshot of custom reports and analytics

Integrate with nearly anything.

screenshot of Digioh editor with responsive design controls
  • desktop screen icon
    Website Integrations
    Install quizzes on any site builder or eCommerce platform. Drive sales with one-click Add to Cart.
  • Email, CDP, and SMS Integrations
    Pass emails and quiz responses to nearly any platform for enhanced personalization and segmentation.
  • Analytics Integrations
    Export every click action to Google Analytics or your business intelligence platform to track quiz revenue.
Launch Guarantee

Get a custom quiz funnel in just four steps.

  • 1
    Meet your implementation manager.
    We'll guide you through every step of the way.
  • 2
    Let us build & design your quiz.
    Give us a mockup or just a few ideas. We'll bring it to life.
  • 3
    Sit back while we set up your integrations.
    Pass data to your ESP, CDP, analytics, and more.
  • 4
    Get unlimited training & support.
    Help docs, API docs, videos, and one-on-one sessions.

Quiz Funnel Pricing

Month-to-month, cancel anytime.


Launch quickly with a high-converting, easy-to-use quiz template.

  • Up to 250 responses/month
  • Up to 25 products
  • Click-based question types
  • Progress bar
  • Redirect to results page
    Redirect users to a page showing their result, or show their result(s) on the final page of the quiz.
  • Standard integrations
  • Standard reporting
  • Unlimited training/support
  • Launch guarantee
Most Popular!


Let our designers bring your vision to life with a fully-custom quiz.

  • Everything in the Starter package, plus:
  • Unlimited responses
  • Up to 200 products
  • Show multiple recommendations
  • Free-form question types
  • A/B testing
  • Points-based weighting
  • One-Click Add to Cart
    Allow users to add their recommended product to their cart directly from the quiz result screen.
  • Custom integrations


Get agency-level service with custom implementation and advanced features.

  • Everything in Professional, plus:
  • Unlimited products
  • Fully-custom results pages
  • Custom reporting
  • Multivariate testing
  • Multilingual quizzes
  • Flexible account structure and SSO
  • Real-time data feed
    Integrate with your eCommerce platform to handle out-of-stock items and support dynamic pricing.
  • Managed services

Double your conversion rate.

Schedule a session with our conversion experts to see how you can turn more visitors into customers and drive more revenue.
Get a Demo