Digioh Promotes Blake Imperl to Chief Marketing Officer

Appointment comes as Digioh accelerates its next phase across AI-powered experience creation, shopper identity, and personalization

SAN FRANCISCO, CA — August 18, 2026 — Digioh, the ecommerce platform helping more than 3,000 brands generate more revenue from the traffic they already pay for, today announced the promotion of Blake Imperl to Chief Marketing Officer. Imperl joined Digioh in October 2023 to lead marketing and was later named SVP of Marketing before this latest promotion, effective immediately.

Since joining, Imperl has built Digioh’s marketing organization and direct go-to-market engine while helping reshape the company’s positioning and presence across the ecommerce ecosystem. His role has since expanded beyond marketing into a broader company-level mandate spanning positioning, product commercialization, ecosystem strategy, and growth. During that time, Digioh was named Klaviyo’s 2025 Technology Partner of the Year, Americas, and continued its move upmarket.

"Blake's role at Digioh has grown well past running our marketing team," said Rishi Shah, CEO and co-founder of Digioh. "He's helped shape how we position the company, how our go-to-market connects to what we're building on the product side, and how we show up across our ecosystem and the broader market. Blake has been operating at that level for some time, and this title reflects the responsibility he already carries."

Digioh is accelerating around three connected capabilities: shopper identity, AI-powered experience creation, and onsite personalization. AI Builder is already shortening the path from an idea to a live ecommerce experience, cutting out much of the design and development work that used to slow that process down. Digioh's Passport identity technology is creating new revenue opportunities by helping brands recognize and recover otherwise-anonymous shoppers and activate those identities across their existing lifecycle channels. Both build on infrastructure Digioh has spent years operating: the quizzes, pop-ups, and personalized experiences already converting traffic for brands today.

Digioh is building toward a more agentic approach to conversion, one where the platform increasingly understands a brand's customer journey, identifies where revenue can be created, builds and launches the experience to capture it, tests and learns from the results, and optimizes what happens next. The philosophy underneath it is speed to revenue: shortening the distance between connecting Digioh to a store and generating measurable, incremental revenue.

"Brands don't need AI that tells them what they should do. They need AI that can help do the work and create the outcome," said Blake Imperl, Chief Marketing Officer at Digioh. "Digioh already has the identity, customer data, and execution infrastructure underneath that vision. Our job now is bringing it together, so the platform can increasingly build, launch, and optimize revenue-generating experiences on a brand's behalf."

About Digioh

Digioh helps ecommerce brands generate more revenue from the traffic they already pay for. The platform combines shopper identity, AI-powered experience creation, and onsite personalization, including product recommendation quizzes and pop-ups, to recognize shoppers, build more relevant experiences, and activate what brands learn across email, SMS, and the rest of their marketing stack. More than 3,000 brands, including Dollar Shave Club, ThirdLove, and Andie, use Digioh today. Digioh was named Klaviyo's 2025 Technology Partner of the Year, Americas.

See where Digioh is headed next.

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