New visitors see a pop-up to subscribe to email and SMS for 10% off. But if Pressed already has their email, that pop-up automatically swaps to an SMS-only ask. Shoppers who close the welcome pop-up see a sticky bottom banner keeping the offer visible, and a teaser slider that reopens the pop-up. Every variation is doing something specific based on what Pressed already knows about that visitor.
Unknown shoppers leaving with items in their cart see a "before you go" email capture, giving Pressed one last chance to identify them before they bounce. Known shoppers with a cart get a "you left something behind" push to checkout. Known visitors without SMS get a $5 offer to sign up for SMS. Shoppers who've browsed without engaging get redirected to the flavor quiz. Digioh's identity logic determines which experience fires, so none of them overlap and each one has a clear job to do.
This pop-up targets a narrow audience: known contacts who've previously purchased a cleanse or fast, engaged with the brand in the last 30 days, and haven't bought the 2-day cleanse yet. It never shows to anyone outside that segment.
Nine questions—like wellness goals, lifestyle habits, how often they want to incorporate Pressed—lead to personalized product recommendations with direct links to each PDP. Email capture is optional at the end. But even when shoppers skip it, every completed quiz adds zero-party data Pressed can use for segmentation and future campaigns.
From first click to post-purchase, Digioh helps brands optimize every moment of the customer journey. Here’s how this brand is building smarter, higher-converting experiences.
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Pressed came to Digioh for a Quiz. Identification Changed Everything.
Pressed needed to replicate the guided, personal experience of their in-store associates online, but with a lean two-person CRM team and a site full of anonymous visitors, they had no way to know who was shopping or show them the right experience.
Pressed worked with Digioh to build a Flavor Quiz that guides shoppers to personalized product recommendations, while Digioh Passport identifies and persists visitor identity across sessions, enabling Pressed to tailor every onsite experience and trigger the right Klaviyo flows even after visitors leave.
In six months, Digioh-engaged visitors drove 20% of total site revenue, and quiz buyers averaged 46% higher AOV than the rest of the site.
"When we came back to Digioh, it was primarily because of the quiz. Identity was a nice-to-have. But now we’ve realized identity is the big revenue driver for us. All the tie-ins with Klaviyo, abandoned cart recovery, being able to start that CRM flywheel earlier in the stage. That’s been a huge benefit, and now we can't live without it."
Daniel Washburn
Director of Ecommerce at Pressed Juicery
Don’t settle for siloed tools. With Digioh, you get one powerful platform for pop-ups, product quizzes, onsite identification, and more—everything you need to personalize every step of the customer journey. Identify more traffic. Collect more zero-party data. Turn insights into revenue.
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